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Sustainable Fashion Design Award 2025
Final Review Fashion Show Overview
On Saturday, March 29th, the Final Review Fashion Show of the Sustainable Fashion Design Award took place at Oyane Plaza in Roppongi Hills. Under the watchful eyes of the judges and a large audience, a fashion show was staged featuring 12 groups of designers who passed the second round of rigorous screening (6 groups in the Wear category and 6 in the Fashion Goods category), alongside 6 nominees for the Special Selection Award (3 in the Wear category and 3 in the Fashion Goods category). After the judges' careful evaluation, Kirara Noguchi from the Professional Institute of International Fashion was awarded the Grand Prize in the Wear category, while Daisuke Fujii, a general entry participant, received the Grand Prize in the Fashion Goods category.
The show, enriched by professional support through workshops led by special advisors and individualized consultation sessions with merchandisers, pattern makers, and designers, truly embodied the creativity, skills, and visions of the participants.
Runway
Each finalist from the second round created 3 looks or pieces, which they presented on the runway. Despite the short production timeframe, every piece impressed the audience with its carefully selected materials, advanced craftsmanship, and passionate execution.
Talk Show
The event also featured a talk show with judges Kunihiko Morinaga, Chizuru Muko, Yukari Ota, and Chiemi Kominato. They shared their thoughts on "The Future of Fashion and Expectations for Young Designers," discussing their impressions after the final review and expressing their hopes for young designers.
Award Ceremony
During the award ceremony, Norbert Leuret presented the Special Selection Prizes in both the Wear and Fashion Goods categories. Tomoe Shinohara presented the Tokyo Governor's Excellence Awards in the Wear category. Deputy Governor Akiko Matsumoto awarded the Grand Prizes for both categories.
Backstage
Backstage, finalists themselves conducted fittings for models starting the day before the show. They also worked on creating styling sheets as part of a workshop, ensuring thorough final checks right up until moments before stepping onto the runway. Experiencing the production environment under such high pressure likely provided invaluable experience for these aspiring designers' future endeavors in the fashion industry.
